Co-located with Technology for Marketing

23 - 24 September 2026
Excel London

23 - 24 September 2026
Excel London

Content Hub

 

 

Loading
  • March 2026 in eCommerce

    31 Mar 2026 Alyssia Smith
    AI discovery, conversational search, social commerce, loyalty-led marketplaces and faster delivery models show eCommerce shifting toward connected, frictionless journeys across platforms, channels and ...
  • From brand marketing to ecommerce leadership, Leo reflects on experimentation, scaling innovation inside legacy organisations, and building strategy-first ecommerce functions that drive sustainable, d ...
  • January 2026 in eCommerce

    15 Jan 2026 Alyssia Smith
    A concise industry update covering UK eCommerce peak trading trends, forthcoming regulatory changes across subscriptions, digital markets and data privacy, and a B2B case study highlighting evolving p ...
  • Insights from Ernesto Rojas on career-defining moments, channel strategy, and how AI is reshaping the future of eCommerce.
  • What kind of peak trading are we looking at?

    27 Nov 2025 Andy Mulcahy, Strategy and Insight Director, IMRG
    Retailers face a high-stakes peak trading season shaped by tough comparators, shifting consumer demand, political uncertainty, infrastructure risks, and weather disruptions—hoping favourable condition ...
  • Dave Morrissey, a former Meta and TikTok leader shares career lessons, the future of social commerce, and why creators, speed, and customer-centricity will define the next era of digital retail.
  • AI: From Hype to the Edge of Reality

    23 Oct 2025 Andy Mulcahy, Strategy and Insight Director, IMRG
    AI’s buzz is deafening, but eCommerce is finally turning talk into action. Retailers shift from curiosity to experimentation as genuine automation and personalisation edge closer.
  • Exploring retail media, AI-powered workflows, and eCommerce scaling challenges ahead of peak season—insights on opportunities, innovation, and collaboration from eCommerce Expo and Technology for Mark ...
  • Linnworks discusses AI hype, peak season readiness, and global marketplace opportunities, plus a session on how retailers can scale from £10 to £10M by embracing diversification and resilience.
  • Klaviyo explores AI personalisation, retention, and community-driven commerce, plus a session on how brands like Wild are turning customers into loyal advocates through personalised experiences.
  • Mapp explores how enriched product data unlocks discovery, cashflow, and margin gains, plus a session on why structured attribution is reshaping the future of retail.
  • Marketing compliance is emerging as a competitive advantage in e-commerce, helping brands build trust, avoid costly penalties, protect platform presence, and future-proof growth by aligning with evolv ...
  • Woo + Pressable share insights on ecommerce trends, peak season challenges, and the customer-centric innovations redefining digital commerce, plus a preview of their session on shifting shopper behavi ...
  • Exploring AI adoption, evolving loyalty, and sustained peak season strategies, this perspective highlights how brands can stand out by staying curious and customer-focused in a fast-changing ecommerce ...
  • How exhibitors can use PR to steal the show at industry events

    15 Sept 2025 Alex Humphries-French, MADTech Practice Director at Propeller Group
    Propeller Group’s Alex Humphries-French shares how exhibitors can cut through the noise at industry events with smarter PR—shaping stories, engaging media, and building lasting visibility before, duri ...
  • Nova Tissue transformed its business with Temu, unlocking rapid e-commerce growth, boosting profitability, and creating jobs — all while navigating rising costs and shrinking traditional sales channel ...
  • AI-driven personalization, economic uncertainty, and evolving consumer expectations are reshaping eCommerce. Ahead of eCommerce Expo 2025, discover insights on resilience, continuous learning, and why ...
  • Bluestone PIM explores how AI personalization, composable commerce, and product experience management are reshaping eCommerce. From data challenges to omnichannel growth, discover insights, advice, an ...
  • Gavin Holland, Global Head of UX Design at JD Sports Fashion, reflects on his career journey from BBC Worldwide to leading global UX at scale. He shares insights on collaboration, personalisation, AI- ...
  • From bricks-and-mortar to digital transformation, this interview explores the evolving world of ecommerce trading at Primark, touching on performance metrics, stock strategy, and the customer-centric ...
  • What does the weather do to ecommerce?

    28 Jul 2025 Andy Mulcahy, Strategy and Insight Director, IMRG
    Despite Britain’s unpredictable weather, seasonal shifts significantly impact retail. While heatwaves drive demand in categories like appliances and outdoor gear, clothing sales remain sluggish due to ...
  • Our media partner, The Paypers, has launched the Global Ecommerce Report 2025, teaming up with industry experts to bring you a guide to global expansion packed with insights to help you succeed.
  • Why Averages Lie (and What Marketers Should Measure Instead)

    23 Jun 2025 Andy Mulcahy, Strategy and Insight Director, IMRG
    In eCommerce performance analysis, averages are essential — but they can also be deceptive. This article explores the limitations of relying solely on average figures, particularly in benchmarking sce ...
  • May 2025 in eCommerce and Marketing: Key Moves, Shifting Strategies, and Emerging Risks

    02 Jun 2025 Alyssia Smith, Senior Content Manager at CloserStill Media
    From Walmart’s tariff-driven pricing backlash to Tesco’s leadership shakeup and Shein’s IPO detour, May saw pivotal changes across global retail. AI disruption, influencer marketing growth, and rising ...
  • Growth Summit 2025 is officially open for registration. This new invite-only experience is designed for senior retail leaders who want to sharpen their strategy, connect with peers, and benchmark thei ...
  • A Good Start, But Where Next?

    30 May 2025 Andy Mulcahy, Strategy and Insight Director, IMRG
    After such a long period of decline for the eCommerce market, where any positive growth gain made in one week would quickly be eliminated by a drop over the subsequent weeks, we can perhaps be forgive ...
  • Currently UX Research Manager at Tesco, Serkan Ayan shares how human-centred research drives customer experience, how to scale UX in large organisations, and why curiosity is key to career growth in t ...
  • The first edition of the Global Ecommerce Report highlights the transformative shifts in the ecommerce and payments industries. With the increased tendency towards globalisation, digitalisation, and h ...
  • Miracle Inameti-Archibong, Head of Search at John Lewis & Partners, shares her approach to integrating SEO across channels, leading teams, and adapting to AI-driven changes in search.
  • Can We Now Have More Confidence in the eCommerce Market?

    29 Apr 2025 Andy Mulcahy, Strategy and Insight Director, IMRG
    A few months’ ago, in this very series, I posited the idea that eCommerce might be making a bit of a comeback following years in the growth wilderness. The early weeks of the year were all positive fo ...
  • Camilla Mackay-Wilson, Head of E-Commerce, Retail at Soho House, shares her career journey and insights into the world of eCommerce. She discusses her path from Marks & Spencer to leading digital stra ...
  • The 2025 eCommerce Awards are now open for entries, and the search for the industry's best is officially on.
  • Martina Guizzardi, Global Senior CRM & Loyalty Lead at Oner Active, shares key career lessons, consumer insights, and strategies for building lasting customer relationships.
  • eCommerce Expo is delighted to introduce our newly formed 2025 Advisory Board – an impressive assembly of eCommerce visionaries poised to transform the event landscape.
  • Have we got our eCommerce back?

    25 Feb 2025 Andy Mulcahy, Strategy and Insight Director, IMRG
    After years of decline, eCommerce is showing signs of recovery. What’s driving this shift, and is the industry finally bouncing back?    
  • How Did eCommerce do in 2024?

    27 Jan 2025 Andy Mulcahy, Strategy and Insight Director, IMRG
    Andy Mulcahy, Strategy and Insight Director at IMRG, reflects on the challenges and growth patterns of eCommerce in 2024, highlighting sector winners, market shifts, and what lies ahead for online ret ...
  • We are delighted to announce the launch of Growth Summit 2025, an exclusive, invite-only event taking place on 24th September 2025 at ExCeL London, brought to you by eCommerce Expo and IMRG. Designed ...
  • Discover how Frankie Thorogood built and scaled multi-million-pound eCommerce brands, navigated challenges, and learned invaluable lessons in entrepreneurship. From risk-taking to resilience, get insi ...
  • The ever-evolving world of eCommerce and marketing has seen transformative shifts this year. Here's what stood out in 2024.... 
  • So, Black Friday – Was It Any Good?

    12 Dec 2024 Andy Mulcahy, Strategy and Insight Director, IMRG
    Black Friday 2024 showed positive revenue growth, marking the first uplift since 2020, but traffic remained subdued, dampening the overall success. Year-on-year comparisons were skewed due to the timi ...
  • Black Friday 2024: A Test of Nerve

    25 Nov 2024 Andy Mulcahy, Strategy and Insight Director, IMRG
    Retailers are gearing up for the biggest sales event of the year, but with shifting dates and unpredictable shopping habits, it’s a rollercoaster ride. Andy Mulcahy, Strategy and Insight Director at I ...
  • November 2024 in Marketing and eCommerce

    25 Nov 2024 Lily Tokmantseva, Head of Marketing & Content - eCommerce Expo, Technology for Marketing and IMRG
    Bite-size updates on what happened in marketing and eCommerce this month, to keep you ahead of the curve and inform your campaigns.
  • How to Grow Your Small Business on TikTok and Instagram with Ramona Gohil, Founder of Rani & Co

    25 Nov 2024 Laura Dazon, Senior Content Marketing Executive at CloserStill Media
    In this exclusive interview, we sit down with Ramona Gohil, founder of the feminist jewellery brand Rani & Co. From humble beginnings to TikTok-fuelled success, Ramona shares her journey, insights int ...
  • Whisper It…but eCommerce Might Just Be Back

    30 Oct 2024 Andy Mulcahy, Strategy and Insight Director, IMRG
    ECommerce has been in the doldrums for a few years now, with negative revenue growth, lower conversion and dips in site traffic becoming an accepted part of market conditions; that has been the post-p ...
  • Meet Zaria Parvez, the mastermind behind Duolingo's viral social media success, who grew their TikTok from 50K to over 11M followers. Discover how she transformed Duolingo into a social-first brand, c ...
  • Is The Future of eCommerce Looking a Bit Brighter?

    10 Sept 2024 Andy Mulcahy, Strategy and Insight Director, IMRG
    If you are a regular reader of this column, you’ve probably gotten used to the updates often containing news that don’t paint a great picture of eCommerce performance. But I’m just the messenger! I ca ...
  • Meet Adam Ull, Global Product Information Lead at H&M, who is transforming commerce by using data and AI to enhance customer experiences across digital channels. He discusses building agile systems an ...
  • In the ever-evolving world of eCommerce, UK merchants must adopt strategic approaches to ensure sustainable growth both at home and abroad. In our recent webinar featuring Emily McMorran, CX Lead at w ...
  • 5 Top Tips for Speaking at eCommerce Expo & Technology for Marketing

    21 Aug 2024 Alyssia Smith, Senior Content Manager at CloserStill Media
    Some essential tips to help you deliver an impactful presentation with Alyssia Smith, Senior Content Manager at eCommerce Expo and Technology for Marketing 
  • A new source of information for businesses wanting to expand and increase their customer base.
  • Health & Beauty: A Bright Spot For eCommerce

    30 Jul 2024 Andy Mulcahy, Strategy and Insight Director, IMRG
    What a miserable year it’s proving to be for eCommerce. Revenue has performed well below expectation, site traffic overall has seen barely any growth in 2024 so far and conversion remains suppressed. ...
  • Shaun Loughlin, Head of eCommerce at LeMieux, shares his 20-year journey in retail and eCommerce, emphasising international expansion strategies. 
  • Discover how Deliveroo enhances grocery delivery by partnering with retailers, offering logistics, and advanced tech integration, ensuring fast and reliable customer service.
  • Is Discounting Usage Intensifying in eCommerce?

    26 Jun 2024 Andy Mulcahy, Strategy and Insight Director, IMRG
    Explore how increasing discount usage in eCommerce is impacting revenue growth in 2024. Discover the trends, challenges, and strategies retailers are employing to navigate tough trading conditions.
  • Big Bus Tours transformed its digital marketing amid COVID-19, leveraging local insights and tech innovations. The result? Increased revenue, higher click-through rates, and record-breaking digital pe ...
  • We are thrilled to reveal the initial category finalists for the 2024 eCommerce Awards.
  • Your Month in eCommerce and Marketing

    26 Jun 2024 Lily Tokmantseva, Head of Marketing & Content - eCommerce Expo & Technology for Marketing
    Bite-size updates on what happened in marketing and eCommerce this month, to keep you ahead of the curve and inform your campaigns.
  • Meet SJ, AllSaint's Global Leader in CX, Fraud & D2C, as she tells you more about implementing AI at a major British fashion retailer, as well as strategies for payment security and fraud prevention
  • UK eCommerce in 2024: Struggles, Bright Spots, and Hopes for Recovery

    29 May 2024 Andy Mulcahy, Strategy and Insight Director, IMRG
    The UK eCommerce market has underperformed in 2024, with actual revenue growth consistently below forecasts, though some sectors like health & beauty show resilience and potential for improvement.
  • Insights on the transformative impact of generative Artificial Intelligence in eCommerce from daily applications to long-term implications.
  • Meet Giovanni, Head of eCommerce Media Europe at Lipton as he shares valuable insights into effective eCommerce strategies and balancing creativity with data-driven decisions.
  • A comprehensive examination of the advantages and limitations of Amazon advertising.
  • Meet Robert Manning, Head of Direct to Consumer & eCommerce at Biotiful, who's spearheading the launch of ambient products through DTC channel in the rapidly growing gut health market.
  • In a recent conference session, Andrew Ostcliffe, Oxfam's Head of eCommerce & Retail Innovation, shared key strategies for managing rapid eCommerce growth while integrating with physical store offerin ...
  • In this conference Helen Slaven, Chief Revenue Officer at Poq, and Jennifer North, Head of Digital Experience at Hobbycraft, shared valuable insights into the pivotal role of mobile apps in driving cu ...
  • 2024 started off badly for eCommerce sales in the UK and it looked like demand might actually be getting even more suppressed; a real blow to a market that has seen 35 consecutive months of negative m ...
  • If you haven’t started your entries already to the eCommerce Awards there is still plenty of time to start your winning journey…
  • Recognising excellence in the world of eCommerce the ceremony will take place after day one of eCommerce Expo.
  • Explore Martin's journey into AI, and discover his insights on integrating AI into business operations and how can AI enhance creativity.
  • Learn eCommerce success essentials from Chloë Thomas: adapt, profit, engage. Test and innovate to thrive in today's competitive market.
  • What's wrong with online fashion?

    27 Mar 2024 Andy Mulcahy, Strategy and Insight Director, IMRG
    As I mentioned in a previous article, eCommerce is going through a tough period at the moment. Following the huge growth online during the lockdowns, it has fallen away consistently as we’ve entered a ...
  • Discover essential insights into eCommerce talent sourcing trends with Andy Davies, from Vertical Advantage. Learn about salary shifts, leadership gaps, and strategies for sustainable growth.
  • IMRG’s recent session highlighted key insights for eCommerce growth: 🎧 Listen to the Full Session    In This Session: eCommerce Downturn: 2022 saw negative growth in the UK's eCommerce sector, largel ...
  • Learn how to go composable with Lampoo, luxury second-hand fashion retailer.
  • A tough, tough start to the year for online retailers

    27 Feb 2024 Andy Mulcahy, Strategy and Insight Director, IMRG
    With trading conditions proving to be very difficult over the past few years, it was perhaps a surprise that peak trading fell in line with forecasts for online retail.

With thanks to our sponsors & partners...