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In the latest IMRG data webinar, Matthew Walsh responded to new retailer data that reveals smartphones are seeing the highest growth out of all devices during lockdown. Matthew explained, “Smartphones ... -
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New cross border measures announced by government official Liz Truss today aim to help UK tech start-ups export overseas. The scheme includes a cross border trade network to help small businesses brea ... -
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“Online is soaring when it comes to sales revenue” explains Matthew Walsh, Director of Data at IMRG, in their latest webinar looking at online retail sales data since the lockdown began. IMRG tracks o ... -
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NewsCrisis causes change in advertiser-agency relationships: direction, dependence, discourse.
05 Jun 2020 Sam TidmarshResulting in the direction of relationships with agency partners changing too. Now we’re seeing use of the word 'unprecedented' tailing off, and the painful phrase new normal trending upwards, are we ... -
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With so many people social distancing, interacting with your customers with a responsible and informed strategy is paramount to ensuring their loyalty in both the short and long term. In this webinar, ... -
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NewsPart 2: Cultivating humanity, building identity, and being purpose-driven… or just woke-washing?
05 Jun 2020 Sam TidmarshBut behind discourse about cultivating humanity, building identity and being purpose-driven, we often see that there are little to no actions taken to deep dive into a business’ sustainability, divers ... -
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NewsPart 1: Cultivating humanity, building identity, and being purpose-driven… or just woke-washing?
03 Jun 2020 Sam TidmarshBut behind discourse about cultivating humanity, building identity and being purpose-driven, we often see that there are little to no actions taken to deep dive into a business’ sustainability, divers ... -
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I've seen, heard and read about the number of projects being pulled and retainers being slashed by larger corporate clients who undoubtedly have a raft of larger, incumbent network suppliers in the wi ... -
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Cath Kidston and Debenhams are already prime examples of this prediction holding some weight. These companies both announced administrations and subsequent lasting shop closures in recent weeks, with ... -
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The fact of the matter is that I – with the help of contributing IMRG members – could have gone into far more detail on each of the suggestions. So, this week I am putting the focus specifically on on ...
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