Speakers

Karl Morgan is the Country Manager for the UK & Ireland at Inriver, a global leader in Product Information Management (PIM). He works with some of the region's largest retailers, manufacturers and distributors, helping them transform the way they create, manage and distribute product information across an increasingly complex digital landscape. With over a decade of experience in enterprise software, Karl has built a reputation for helping organisations bridge the gap between business strategy and technology. Rather than focusing solely on software implementation, he works closely with executive stakeholders to understand their commercial objectives, operational challenges and digital transformation goals before designing Product Information Management strategies that deliver measurable business value. Prior to joining Inriver, Karl held senior commercial roles across the enterprise software industry, including many years at Salesforce, where he worked across the company's Customer Relationship Management (CRM), Marketing Cloud and Commerce Cloud portfolios. During this time, he partnered with organisations across multiple sectors to modernise customer engagement, digital commerce and marketing operations through cloud technology. This broader experience enables Karl to help businesses understand how PIM fits within the wider digital ecosystem and how product information can act as the foundation for exceptional customer experiences. Throughout his career, Karl has advised organisations ranging from fast-growing mid-market businesses to global enterprises, supporting initiatives such as digital commerce transformation, omnichannel product experiences, supplier collaboration, AI-powered content creation, product data governance and international expansion. His experience spans retail, manufacturing, consumer goods, distribution and B2B commerce, giving him a broad perspective on the challenges businesses face as product information becomes increasingly central to both customer experience and operational efficiency. A regular speaker at industry events, Karl is passionate about helping organisations understand how high-quality product information has evolved from an operational necessity into a strategic business asset. His sessions explore how businesses can build trusted product data foundations, embrace AI responsibly, improve collaboration across teams, and deliver consistent, engaging product experiences across every customer touchpoint. Outside of work, Karl lives in Cornwall with his wife and two sons. A former PGA Golf Professional, he continues to enjoy the game and remains passionate about coaching, competition and continuous improvement principles that continue to shape his approach to leadership and business today.