 
					
				Adam Ull
				
					Senior Product Manager, 
				
				
					
						H&M Group
					
				
				
				
			
			
			
				
					
		
		
	As a Senior Business/Product Lead at H&M, Adam leads a global team of 25 and manages product information for online stores and marketplaces, driving H&M’s digital shift toward smarter data, transparent products, and scalable sustainability. Previous key roles include launching Amazon Sweden and Klarna's international expansions. Expertise: leadership, expansions, tech, e-commerce, and AI.
				
			
			
			
			
			
			
			
			
				
						Sessions
					
					- 
									24-Sep-2025THE FUTURE OF DIGITAL COMMERCE STAGEH&M's digital shift: Smarter data, transparent products & scalable sustainability - Solo session

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