Insider—a single platform for building individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine, and build individualized customer experiences. Marketers use Insider's platform to deliver consistent and engaging experiences across Web, App, Web Push, Email, SMS, WhatsApp Commerce, and more.

Insider has been named the #4 Best Software in the UK, according to G2's Spring'23 reports. Insider is also the #1 G2 Leader in 6+ categories, including Customer Data Platforms (CDP), Personalization Engines, Personalization Software, Mobile Marketing, Customer Journey Analytics, and eCommerce Personalization. The company was named a leader in the Gartner Magic Quadrant for Personalization Engines 2022, and The Forrester Wave for Cross-Channel Campaign Management 2021. 

Insider is trusted by over 1,200 global businesses, including Singapore Airlines, Estée Lauder, Toyota, IKEA, GAP, L'Oreal, Samsung, Vodafone, Allianz, Santander, Pizza Hut, MAC, Marks & Spencer, Avon, and CNN.