The Replatform Effect: What the Data Says About Conversion After Moving to Shopify - Solo Session
For Marketing and eCommerce Managers and Directors.
In this data-driven session, Mark unpacks the real-world impact of migrating to Shopify, moving past the marketing hype to present actual performance metrics. Drawing on extensive data from recent migrations, Mark will reveal how replatforming fundamentally alters user behaviour, site speed, and checkout efficiency. Attendees will discover the key elements which dictate post-migration success and learn how to avoid the hidden pitfalls and risks of replatforming.
What you can expect to takeaway:
- The ROI of Replatforming: Discover the quantifiable impact a move to Shopify has on average order value (AOV), customer lifetime value (LTV), and baseline conversion rates.
- The Checkout Benchmark: Understand the specific data behind Shopify’s checkout ecosystem and how its frictionless design accelerates the final stage of the funnel.
- Post-Migration Growth Blueprint: Learn actionable, data-backed strategies to safeguard your SEO, optimise your tech stack, and ensure a seamless transition that maximises immediate growth.
Level it's for: Manager/Head of/Director
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