Co-located with Technology for Marketing

23 - 24 September 2026
Excel London

23 - 24 September 2026
Excel London

Conference programme 2026

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Retail Media ROI: The Data Driving Sales Onsite, Offsite and on TV - Panel session

24 Sept 2026
The Intelligent Data & Customer Insights Stage
For eCommerce, media, retail and partnerships leaders who want to turn 2026 retail media changes into measurable growth.
 
Retail media is growing fast, but bigger budgets are bringing bigger questions: what actually drove sales, what changed behaviour, and which channels deserve more spend? This panel will unpack what changed across H1–Q3 2026, where brands are seeing real sales lift, and how retailers, agencies and brands can compare performance across on-site search, in-store media and CTV without marking their own homework.
 
What you can expect to takeaway:
 
- How to prove to your CFO what sales and behaviour happened because of retail media
- How to compare CTV, in-store DOOH and on-site search using clearer, like-for-like metrics
- What data you need from retail media partners to spot real uplift, not just reported sales
- Where 2026 measurement standards are helping brands make better budget decisions
 
Level it’s for: Head of / Director / Executive

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