How Superdry Cut Delivery Costs by 19% with Out-of-Home Delivery
For eCommerce and logistics experts who want to understand how locker delivery can reshape customer experience and delivery economics.
Superdry was facing rising customer service contacts, unpredictable carrier costs, and growing pressure on satisfaction scores driven by home delivery failures. By introducing InPost lockers at checkout and refining how the option was positioned, Superdry gave customers a more reliable way to receive parcels, and the results followed: fewer support tickets, fewer lost and damaged claims, and a delivery experience customers actively chose over home delivery.
What you can expect to takeaway:
-How checkout positioning and signposting directly influence locker adoption, and the commercial upside of getting it right
-Why locker delivery cuts customer care contacts by 4x and lost/damaged claims by 76%
-How to build the internal business case for out-of-home delivery using contact rate, satisfaction, and cost data
Level it's for: Manager/Head of/Director
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