Co-located with Technology for Marketing

23 - 24 September 2026
Excel London

23 - 24 September 2026
Excel London

Conference programme 2026

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Conversational Commerce: How TextYess Drives eCommerce Revenue with WhatsApp & AI Agents – Fireside Chat

23 Sept 2026
The Intelligent Data & Customer Insights Stage
Conversational Commerce: How TextYess Drives eCommerce Revenue with WhatsApp & AI Agents – Fireside Chat
For eCommerce leaders, marketers, and digital growth professionals that want to understand how conversational commerce is changing the way brands engage customers, drive sales, and build loyalty through WhatsApp and AI Agents.
 
As customer expectations evolve, eCommerce brands are looking beyond traditional channels to create more direct, personalised, and effective ways to engage customers and drive sales. This session explores how WhatsApp and AI Agents are turning conversations into commerce — from answering questions and recommending products to converting customers and driving repeat purchases. We’ll explore the key challenges, practical strategies, and real-world examples of how conversational commerce can unlock new revenue opportunities.
 
What you can expect to takeaway:
How WhatsApp can become a powerful channel for eCommerce sales and customer engagement
How AI Agents can automate and personalise conversations at scale
Practical insights and real-world examples of how conversational commerce can drive revenue, conversion, and customer loyalty
 
Level it's for: Executive / Manager / Head of / Director
Speakers
Agnese Filippucci, UK Country Manager - TextYess
Ilaria Carofiglio, Head of Growth - TextYess

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