For marketers and digital strategists who want to understand the transformative impact of the Agentic Web and adapt their marketing strategies accordingly.

The Agentic Web fundamentally changes how customers discover, evaluate, and purchase products by shifting from traditional browsing to AI-driven task delegation. This paradigm shift challenges marketers to rethink brand discoverability and positioning for AI, requiring new approaches to be visible and competitive in an AI-filtered world. Successfully navigating this involves leveraging AI-readable content and restructuring customer journeys to align with autonomous decision-making.

What you can expect to take away:

-  How the Agentic Web is reshaping customer journeys and purchase behavior

- Strategies to make your brand discoverable and machine-readable for AI agents

- Concrete steps to stay visible, relevant, and competitive amid AI-driven filtering

Level it’s for: Managers, Heads, Directors