Co-located with Technology for Marketing

24 - 25 September 2025
Excel London

24 - 25 September 2025
Excel London

2025 Conference Programme

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Experience to the future: Stop selling products. Start selling experiences - Duo session

24 Sep 2025
THE OPTIMISATION STAGE
THE OPTIMISATION STAGE B2B Digital differentiation General eCommerce Insights Technology & Innovation
Experience to the future: Stop selling products. Start selling experiences - Duo session

For eCommerce professionals, Product Managers, and Digital Strategists who want to be ready for tomorrow and start bringing exquisite customer experiences today.

Rudolf Schubert from Pimcore will explore the future with you by taking you on a journey through the basics of Product Experience Management (PXM). PXM is the evolution your digital strategy desperately needs, because your customers crave experiences; if you're still trying to win on product info alone, you remain stuck in the past.

Director of AI & Data Science at Youwe, Sebastiaan den Boer will enrich this journey with some real-life examples and practical cases on leveraging the product data and AI to drive enhanced customer experience. 

What you can expect to takeaway:

  • How to make product data useful (not just managed)
  • What is PXM and PXM in Action
  • How to boost customer experience without reinventing your tech stack
  • Real-life use cases from companies like yours that made it work
  • Practical tips on how to get started

Prepare to embark on a visionary exploration of how these trends are reshaping the future of businesses, and gain insights into the transformative potential of data science and AI.

Speakers
Sebastiaan den Boer, Director of AI & Data Science - Youwe
Rudi Schubert, Sales Executive - Pimcore

With thanks to our sponsors & partners...