For eCommerce and retail leaders who want to build stronger communities, increase loyalty and turn customers into active brand advocates.

 

Sports clubs and brands create relationships that go far beyond a single purchase. Their fans return for the stories, shared identity, exclusive access and feeling of belonging. This panel will explore how retailers can apply the same principles through better content, community-led experiences, memorable moments and ongoing engagement.

 

What you can expect to take away:

- How to create content customers choose to follow and share

- How shared identity, access and participation can build a stronger sense of belonging

- How to turn ongoing engagement into repeat purchases, loyalty and advocacy

 

Level it’s for: Manager / Head of / Director / Executive