This research from Smart Insights and the Technology for Marketing Virtual 2020 event explores the latest practices in how businesses manage improvements to their digital marketing activities. 

 

You stick your address and number plate in the online system and choose your slot. The local council is doing it to manage traffic and ensure social distancing measures are adhered to as waste and rec ...

Customers will be able to join the line to shop in stores by using a smartphone app, eliminating the need to stand in a socially distanced line outside the store. The retailer said it is starting the ...

A scam where fraudsters pose as Amazon customer service staff to steal personal information has been flagged by the Chartered Trading Standards Institute (CTSI). It warns that people are being contact ...

Home delivery has become the norm, returns windows have been stretched, and click & collect options for non-essential products have largely been abandoned as a result of temporary shop closures.  But ...

“Our report shows a massive impact on budget with 70% seeing a large or complete change and reveals the deep impact on marketing plans of the changes being planned” comments James Cragg, Chief Commerc ...

Starcom, the human experience company, has today announced the expansion of its partnership with global leader in digital ad verification, Integral Ad Science (IAS), to improve the measurement of paid ...

Now, as many countries ease lockdown plans for a slow and tentative return to work, greater freedom to travel and socialise, some sort of normal life, will the rules we created about how brands fight ...

Every time the world is introduced to a new social network, advertisers can add the platform to their marketing strategy as an additional medium that helps them communicate with consumers.  Each chann ...

The competition watchdog has called for new fines and the threat of break-ups for tech giants with dominant positions in the advertising space. According to the Competition and Markets Authority (CMA) ...