Umar has over 15 years of experience leading digital strategy for startups and established institutions alike covering finance, travel, retail, property, politics amongst other sectors. With a bachelor’s degree in business & marketing, Umar has worked on both the client and agency sides, with a speciality focusing on using data to deliver marketing success. As Co-founder & CMO at Qudo, Umar has worked to bridge insight with activation building a tool to solve the challenges faced by marketers around the world, whilst spearheading the growth of the Qudo brand as they continue to grow.
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