Co-located with Technology for Marketing

24 - 25 September 2025
ExCel London

24 - 25 September 2025
ExCel London

Speakers

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Rich Mason

Rich Mason

Head of Enterprise, EMEA, Shopify
As a distinguished Commercial leader with over 15 years' experience in scaling established global businesses, Rich helps CTOs of enterprise retail organisations in EMEA evaluate and deploy Shopify, often needing to debunk the belief that they have to choose between two options: buying an off-the-shelf enterprise-ready commerce stack with no flexibility at all, or building a custom solution themselves. His job is to convince that audience that there’s a better way to do enterprise commerce. One with the flexibility to integrate and innovate without restrictions. One with the right fit for any kind of retail business, with composable commerce capabilities.
Sessions

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