Director and Head of Industry for Retail & Ecommerce, Facebook
As Director and Head of Industry for Retail & Ecommerce, Beth oversees Facebook’s relationships with retail and ecommerce companies in the UK. She has been with Facebook for over a decade, first leading the company’s retail business in the United States before moving to London in 2018. Prior to Facebook, Beth led global paid search for Microsoft and Expedia at Efficient Frontier, and began her career in the creative department of Macys.com. She is a frequent speaker on marketing and the future of retail, having delivered keynotes at events across North America, Europe, and the Middle East, including a TEDx talk on youth, technology, and change. She served on the Advisory Board of Tech. by Retail Week and is on the Board of Directors of The Fragrance Foundation UK. A native of Pittsburgh, Pennsylvania, Beth is an honours graduate of Stanford University.