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In this interview, ECE's Keren Bowman catches up with Martin Newman, Founder of The Customer First Group and one of the world’s leading experts on customer experience, consumer behaviour, multichannel operations and e-commerce.
Martin founded the company in 2019 based on the belief that customer-centricity is paramount to success and longevity in business. Martin works with consumer-facing businesses and brands across retail, FMCG, financial services, automotive, travel, food & beverage and leisure to help them improve their customer experience and drive customer-centric transformation.
Ahead of the 2020 virtual edition of eCommerce Expo, Keren and Martin chatted about the future of e-commerce and everything from customer experience to personalisation, the importance of diversity and employee empowerment and the meaning of customer-centric transformation.
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Get to know Fiona Gordon, Ogilvy's CEO
23 Sep 2021 eCommerce Expo MarketingHaving made your way up to CEO at Ogilvy, you’ve worked across several retail clients. Can you explain the importance cross channel commerce is in creating an effective brand experience? - Read more t ... -
“2020 will be remembered as the year people digitally transformed.” In an interview with Richard Robinson
19 Aug 2021Ahead of the Ecommerce Expo & Technology for Marketing September events, we caught up with Richard Robinson. Richard is Managing Director of Xeim Engage, incorporating Econsultancy & Oystercatchers an ... -
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