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31 May 2023

May 2023 in eCommerce

May 2023 in eCommerce

Bite-size updates on what happened in eCommerce in May, to keep you ahead of the curve and inform your campaigns.

 

 

Social media and search engine updates May 2023

Google

Meta

Instagram

Twitter

Youtube

  • YouTube starts implementing 30-seconds unskippable ads on connected TVs
  • The video-sharing platform decided to remove its Stories feature next month
  • Community posts are now available to all channels

LinkedIn

  • Direct messaging for company accounts and pages is being introduced by the platform. This will allow brands to interact with their users directly and answer customer queries
  • The platform now adds more verifications in job listings

TikTok

  • TikTok launches 'the Artist Impact Program' to allow brands and businesses to use music from artists while compensating them.
  • The app launched animated video stickers for direct messages
  • TikTok is also leveraging AI, testing a new AI chatbot in the app

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