Conference Programme Virtual 2021

Headline Sponsor: eCommerce Expo Show Sponsor:
Adobe logo Eyezon Logo



Digital shifts and new customer behaviours

30 Sep 2021
ECE - Future of Digital Commerce
Future of Digital Commerce

Covid-19 forced many retailers and brands to shift their focus to online, away from bricks and mortar. Many tapped into new waves of customers who experienced their businesses online for the first time.  As we move towards the next phase of reopening and in the direction of longer-term planning, how have digital strategies developed beyond the pandemic and how are brands optimising their sites to aid discovery but also retain newly won customers? 

Helen Wilmot, UX Research Consultant - REO