This session will explore the transformative potential of AI and gamification in the telecommunications industry, highlighting how these technologies can revolutionise customer engagement, optimise operations, and drive innovation. Attendees will gain insights into real-world use cases, market trends, and the growing impact of AI-driven gamification. The session will also extend beyond telecom, showcasing how these principles can be applied across industries like banking, retail, and e-commerce to create personalised, engaging customer experiences. By the end of the session, participants will leave with actionable strategies for leveraging AI and gamification to stay ahead in a rapidly evolving digital landscape.