Co-located with Technology for Marketing

18 - 19 September 2024
ExCeL London

18 - 19 September 2024
ExCeL London

Conference Programme 2024

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The Future of Merchandising with AI Search and Product Discovery

19 Sep 2024
The Future of CX
The Future of Merchandising with AI Search and Product Discovery
As AI revolutionises ecommerce, what becomes of the merchandise and the customer? This talk explores the transformation of merchandising in an AI-saturated retail landscape. We'll examine the concept of "AI model marketplaces" and debate whether merchandisers will evolve into "AI conductors" or face obsolescence.
 
What you can expect to learn:
- The strategies for future-proofing careers
- AI's impact on customer experiences, from hyper-personalized discovery to predictive support.
 
Join us to uncover how the synergy between human expertise and AI is reshaping online retail, and what it means for professionals and consumers alike in this brave new world of ecommerce.
 
Speakers
Sergio Iacobucci, Snr Director, eCommerce Marketing - Coveo

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