Co-located with Technology for Marketing

18 - 19 September 2024
ExCeL London

18 - 19 September 2024
ExCeL London

Conference Programme 2024

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The Future of Influencer Campaigns

19 Sep 2024
The Future of Digital Marketing

For marketers seeking to understand the evolving landscape of influencer marketing and harness its potential for driving brand growth and engagement.

Join this session to comprehend the current state of the influencer marketing industry, where panelists will reflect on the various challenges and successes faced while working on different campaigns.

What you can expect to learn:

-             How to leverage data analytics to measure the impact of influencer collaborations.

-             How to decide whether you should use micro, nano, or macro influencers.

-             How to get the most out of a brand/influencer relationship and understand the key elements for success.

Chairperson
Rafael McDonnell, Managing Director - Talent & Brands
Speakers
Saira Khan, Entrepreneur, Broadcaster, Author & Content Creator - Sairaskin
Aysen Miller, Senior Social Media & Community Manager - Antler

With thanks to our sponsors & partners...