Co-located with Technology for Marketing

24 - 25 September 2025
ExCel London

24 - 25 September 2025
ExCel London

Conference Programme 2024

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Quality Traffic is Getting Harder to Acquire: Here’s Why

19 Sep 2024
UX-Driven Customer Acquisition
Customer Acquisition , Customer Marketing, UX, CX, CRM , Digital Marketing , CX & Personalisation
Quality Traffic is Getting Harder to Acquire: Here’s Why
Do you feel like it's becoming harder to get quality traffic to your website? Well you're not alone, and it is in many cases.
 
In his talk, Greg will unpack 5 factors that are making quality website sessions more scarce and expensive for us as marketers. He'll grapple with what our response should be, and what we can do to keep hitting marketing objectives in the face of these traffic challenges.
Speakers
Greg Landon, Head of Marketing - Leadoo

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