How to bring your brand personality to life
19 Sep 2024
Campaign Management
Struggling to tell a brand story that people care about? Keen to market your product and actually cut through the noise to reach your ideal customers?
For marketers, commercial teams, founders and leaders who want to stand out in a crowded marketplace and build real connections with your target audiences, this session is one not to miss.
Join communications and content expert Alyssa Jaffer and brand marketing expert Katie Briefel for a conversation revealing how to bring your brand personality to life. Between them, these two brand marketing powerhouses have supported household brands like Deliveroo, Stylist, Little Moons, Samsung, Molson Coors, and Business Insider – now they’re spilling the secret sauce on how to build your brand voice that’s both effective and memorable.
You can expect to learn:
- The importance of authenticity in branding
- How to go beyond the transactional and connect with your audience
- How to develop your brand voice, even on a strapped budget
- How to punch above your weight in a crowded category
You won’t want to miss a word.