24-25 September 2025
ExCeL London

Conference Programme 2024

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Navigating the Social Commerce Boom

18 Sep 2024
Seamless Omnichannel
Transaction & Payment

For eCommerce and marketing professionals who are looking to increase sales via social commerce. Join a session where leading brands at various stages of their social commerce journey highlight the key pillars of success and common pitfalls when it comes to a successful social commerce strategy. You will leave the session feeling more knowledgeable about the various channels, the challenges you may face and the kind of content that works for your audience.   What you can expect to learn/takeaway: - What social media platforms and channels work for your target audience - How to get ahead of your competition in a saturated market - Understand why content reigns supreme in the world of social commerce - Clarity on whether your business should invest in live streaming

Chairperson
Sebastien Bourne, Executive Director - Former HP
Speakers
Sophie Dewaele, Head of Social - Ex Victoria Beckham & Alexander McQueen
Roberta Cianetti, Senior Executive | Social, Communications & Partnerships Strategy | International Keynote Speaker | MBA - Il Sole 24 Ore
Liam Brennan, Founder - Little Sloth

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