The demand for engaging content and experiences is higher than ever, making marketers' jobs more complex. But it doesn't have to be this way. In this session, we'll show you how people, processes, and technology can come together to help marketers create effective content and campaigns quickly. We'll share insights from Optimizely's marketing transformation, highlight common challenges, and offer practical tips for improving collaboration, streamlining processes, and speeding up time to market. Join us to learn how to make

marketing easier and more effective.

 

What you can expect to learn:

- How people, processes, and technology can come together to simplify marketers' jobs.

- Insights into Optimzely’s own marketing transformation

- Practical tips for improving collaboration, streamlining processes, and speeding up time to market.