Co-located with Technology for Marketing

24 - 25 September 2025
ExCel London

24 - 25 September 2025
ExCel London

Conference Programme 2024

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How To Set Marketing Objectives That Lead To Real Business Results

18 Sep 2024
Campaign Management
Marketers are 377% more successful when they set marketing objectives than those who don’t. But what about setting the right objectives? For Marketing Managers eager to show real results to their business leaders, Jade will walk you through real-world scenarios and how to approach setting marketing objectives. She’ll share examples of commonly used objectives that miss the mark and show you how to flip them into ones that actually work.
 
In this practical session, you will learn:
- The best approach to setting marketing objectives, with a step-by-step tutorial.
- Examples of weak marketing objectives and how to turn them into strong ones.
 
Bonus: Attend and receive the exact Marketing Objectives Template that Jade’s course students use in B2B Breakthrough Academy.
(Source for 377% statistic: CoSchedule)
Speakers
B2B Jade, Founder - B2B Breakthrough Academy Course

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