Co-located with Technology for Marketing

18 - 19 September 2024
ExCeL London

18 - 19 September 2024
ExCeL London

Conference Programme 2024


Are you Discounting too much?

19 Sep 2024
IMRG Optimisation Theatre
For Ecommerce teams looking to increase revenue without losing margin
IMRGs exclusive market data will reveal if you’re discounting more frequently than your competitors. This session will unveil how much money retailers are typically discounting and if you’re losing out on full price revenue. We’ll also show if you should be using loyalty schemes and voucher codes to help boost your business.
• Discover when is the best time to run a promo campaign
• Learn if you’re discounting too much vs the competition
• Find out if you should start a loyalty scheme and use voucher codes
Matthew Walsh, Director of Data and Retail - IMRG

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