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Uplifting Your Audience Relationships with Content, Personalization and AI.

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Uplifting Your Audience Relationships with Content, Personalization and AI.

28 Sep 2023
Customer-Centric Content & Advertising Theatre
Uplifting Your Audience Relationships with Content, Personalization and AI.
How do you efficiently use content, data, AI and insight-driven marketing to make strangers fall in love with your brand, offer your customers experiences that they will enjoy and get them to stick around for a while?
In this session, we will share tips and tricks on using CMS, CDP and AI as an essential gear on your journey to:
 Creating a customer-centric content strategy
 Troubleshooting common campaign and sales funnel bottlenecks
 Building engaging, personalized customer experiences
Speakers
Alexander Shumarski, Product Marketing Manager - Senior Progress Software
  • "We’ve been incredibly happy with the footfall and the quality of the conversations...we’ve had a couple of speaking slots…it was full with standing room only! It’s been a great event, really really enjoyed it."
    Marketing Manager, Akeneo
  • "The flow of people from the talks to the stands is really solid...this is the one UK conference we wanted to do this year and have a big impact at."
    Partner Manager, Big Commerce
  • "It has always been worthwhile coming to eCommerce Expo. A great mix of people we want to meet and catching up with partners. A good concentration of companies we want to work with. Likely to join next year"
    Senior Business Development Manager, Feefo
  • "It's great to meet real customers, listen to what customers are asking for, and target all customers from start-up's to large businesses. It's one of our favourite events, the stand has been very busy. There is always a buzz, and a nice easy atmosphere. We'll definitely be joining next year"
    Head of Shipping Solutions and Payment Channels, Royal Mail
  • "We come to meet existing customers, share thought leadership content, and generate leads"
    Event Marketing Lead, Shopify
  • "We come to eCommerce Expo to meet current clients and prospects and see how the industry is evolving. We have had great conversations with both B2C and B2B brands"
    Brevo
  • "eCommerce Expo is a bigger and busier event compared to other exhibitions. It's been very good in terms of raising brand awareness, lead generations, and thought leadership lessons learnt."
    Event and Campaign Manager, Maropost
  • "It has always been worthwhile coming to eCommerce Expo. A great mix of people we want to meet and catching up with partners. A good concentration of companies we want to work with."
    Senior Business Development Manager, Feefo
  • "It's important to attend because a lot of our prospects are here as well as our competitors. We have met companies with turnover of between five million to 50 million a year and we have had good conversations."
    Head of Strategy, Remarkable Commerce
  • "The event has provided brand exposure, an opportunity to mix with a multitude of businesses, and partnership opportunities.The break-away sessions are important and valuable."
    Head of Sales, Alliances, Experian

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