How To Stand Out Online: Victoria Beckham on building a world-class digital customer experience
Victoria Beckham is a global brand known for their luxury products and world-class customer experience. In this session, we will sit down with Namor Walker, Head of Digital Operations at Victoria Beckham, to explore how the brand is connecting with customers and what they’re doing to stand out in a competitive market by;
· Defining the essence of a modern customer experience
· What is digital merchandising and how does it impact the customer experience?
· Exploring the role of personalization, AI, and site search in engagement