How Product Experiences Drive Your Commercial Goals

Loading

How Product Experiences Drive Your Commercial Goals

27 Sep 2023
Omnichannel Theatre
How Product Experiences Drive Your Commercial Goals

Every product has a Product Experience (PX) - PX is how you present products to customers relevant to their buying mood and chosen channel.

Your commercial performance is dependent upon selling Products to Customers, and PX determines how your Customers respond to your Products.

Therefore, your PX is a critical driver of your commercial goals business-wide, particularly during tough trading conditions. Hear how:

  • PX drives Profitable Sales

  • PX drives Cost Efficiency

  • PX drives customer Acquisition, Conversion, and Loyalty

 

Speakers
Angus Hayman, Senior Strategy Consultant - Akeneo: The Product Experience Company

Subscribe for your monthly fix of eCommerce news

Sign up for the eCommerce Expo newsletter to keep up to date with industry news featuring interviews and content by our industry-leading speakers.

Subscribe here