Reimagining customer experience: taking digital customer engagement to new levels in the US wine industry
In today's rapidly evolving digital landscape, businesses across industries must continually seek innovative ways to engage and delight customers. The wine industry, known for its rich traditions and craftsmanship, is no exception. Sommsation launched a first-of-its- kind modern DTC marketplace leveraging MACH (Microservices, API-first, Cloud-native, and Headless) technology. In two years, we have created a global platform to create a new channel of trade for wine producers and navigate a complex regulated space, while revolutionizing the customer experience and propelling digital engagement.