Co-located with Technology for Marketing

18 - 19 September 2024
ExCeL London

18 - 19 September 2024
ExCeL London

Conference Programme 2023

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Content marketing in tech: How to get your content seen by the right audience

27 Sep 2023
Customer-Centric Content & Advertising Theatre
Customer-Centric Content & Advertising Theatre

With the average reader scrolling through 2km of content per day, it's never been harder to get your content seen. Here, Gavin Jordan (publishing manager, The Drum Open Mic) shares his expertise on how tech companies can ensure their content reaches a coveted marketing audience.

  • What do marketing buyers want from tech content?
  • What is the most effective way to distribute your content to ensure it gets seen?
  • What are the common tech pitfalls to avoid?
Speakers
Gavin Jordan, Publishing Manager - The Drum

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