Move fast without breaking things: How the partner marketing model is helping businesses surf the wave of martech innovation.

28 Sep 2022

16:10 - 16:35

The Future of Digital Marketing

Martech is moving faster then ever before. For advertisers, the ability to keep up requires investing in new tech and expertise.

But many brands are now using the partner marketing channel to access innovative solutions on a risk-free performance basis without resource-intensive dev work.
By doing so, these advertisers can maintain their ecommerce cutting-edge without risk.

In this session we'll explain how, and highlight a selection of brands taking advantage of this agile tactic today.

Speakers

Rob Davinson, Head of Content - Awin

You can't not be here, it's one of those places that if you work in software or work in ecommerce you have to be here
Akeneo
"The content, people and footfall has been amazing. Every single year it gets bigger and better."
Klarna
The quality of the delegates have been excellent. You've got a lot of Manager and Director roles in attendance
Avalara
"It's a buzzing event. It's the who's who in the retail industry"
Oracle NetSuite
Seamless, very efficient, and the audience we're looking for. Perfect.
Dubai Commercity
In terms of the footfall, it's by far the biggest business Show that we do
Orderwise
It's been really busy, all the conversations we have had are with people that are looking for solutions and have got problems to solve
GFS
We have had lots of really good conversations with relevant brands for us, there’s a lot of people attending, both our partners that we can just network with, but also our customers and prospects.
Nosto
It's a much larger scale than what I was expecting, the atmosphere has been buzzing
Hermes UK
We are super satisfied. We've been able to actually meet our customer and potential customers and the target group is spot on
DS Smith ePack