Co-located with Technology for Marketing

23 - 24 September 2026
Excel London

23 - 24 September 2026
Excel London

2025 Conference Programme

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B2B marketing leadership fundamentals - Solo session

25 Sept 2025
THE FUTURE OF DIGITAL MARKETING STAGE
THE FUTURE OF DIGITAL MARKETING STAGE B2B Digital differentiation Revenue Optimisation Technology & Innovation
For marketers that are looking to maximise their personal impact in an organization. Drawing on the principles from ‘B2B Marketing Fundamentals’ and real-world leadership experience, we will explore how marketers can harness AI, foster innovation, and drive measurable business value. Attendees will be challenged to embrace a growth mindset that champions both agility and strategic foresight.
 
Some key takeaways:
  • Embrace the Human Experience: Balance innovation, technology and experimentation to drive differentiation.
  • Maximise Team Impact: Discover actionable leadership strategies for driving brand, reputation, relationships, and revenue across your organization.
  • Optimise Value in a Demanding Landscape: where to start when it comes to prioritizing measurable value and personal influence.
Level it's for: Executive/Manager/Head of/Director
Speakers
Kate Mackie, Global Marketing Lead - EY

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