For strategic marketing and eCommerce leaders that want to understand the disruptive impact of Digital Native Brands and implement winning digital strategies.

Traditional CPG players face unprecedented challenges from digitally-born competitors who excel at capturing consumer attention in today's fragmented marketplace. This session explores how Digital Native Brands are leveraging innovative channels like social commerce and direct-to-consumer models to outperform established players and reveals actionable strategies to compete in this rapidly evolving landscape.

 What you can expect to takeaway:

• Strategic insights on whether to partner with, acquire, or compete against Digital Native Brands
• Data-backed analysis of the online channels fuelling CPG disruption, including marketplaces, social commerce, and D2C
• Strategies from most successful digitally native brands, backed by Euromonitor’s exclusive E-Commerce data