AI-powered marketing: Building your data foundation for real-world impact - Duo session
25 Sep 2025
THE ADVANCED DATA, INSIGHTS & PERSONALISATION STAGE
The marketing landscape is rapidly evolving with AI, but are you truly ready? This masterclass will cut through the noise, starting with the current market situation and emphasising why a robust, quality data foundation is now more crucial than ever for AI success. Join Supermetrics and Monks for practical examples on how to immediately start leveraging AI in data preparation, analysis, and generating diverse reports to foster a strong data culture.
We'll also share a compelling customer success story from Monks and reveal key statistics on the tangible benefits of data centralisation. Equip yourself with the knowledge to drive efficiency, and lead in the AI era.
What you can expect to take away:
- Understanding the crucial role of quality data and a strong data foundation for AI success.
- Practical strategies and examples for utilising AI in data preparation, analysis, and report generation.
- Insights on overcoming the human and cultural barriers to AI adoption, and the importance of a data culture.
Level it's for: Executive/Manager/Head of/Director
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