eCommerce Expo London 2011 - 4. Best Social Media Engagement Award

4. Best Social Media Engagement Award

Who can enter?

This award is open to all online brands who use various social media sites to actively engage with the consumer.

What do the judges want to see?

Judges want to see social media employed to demonstrate business benefit, preferably in an innovative way. Good PR is hard to come by and positive PR from social media sites is pure gold. Active conversations on Twitter, use of Facebook and blogs are becoming standard; what sets your social media engagment apart from the rest of the pack?

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